Zeko Marketing manages Google Ads (PPC) campaigns for businesses across the UK, delivering measurable leads and a clear return on investment from day one. When someone searches Google for your products or services, our campaigns put your business at the very top of the results — above your competitors and directly in front of customers who are ready to act. Unlike SEO, which builds gradually over months, Google Ads delivers results within hours of launch.
Google processes billions of searches every single day. The businesses that appear at the top of those results capture the majority of clicks — and the enquiries and sales that follow. If your competitors are running Google Ads and you are not, they are winning customers that should be yours. Google Ads lets you target the exact keywords your potential customers are using right now, appear ahead of organic results, and only pay when someone clicks through to your site. With the right campaign structure and management, it is consistently one of the highest-ROI marketing channels available.
We begin with a full audit of your market, competitors, and keyword landscape to understand what is working and where the best opportunities lie. We then build a campaign architecture specifically designed for your business goals — whether that is generating leads, driving phone calls, or producing online sales. Once live, we monitor performance closely in the first weeks and then move into a rhythm of continuous optimisation: pausing underperformers, scaling winners, testing new ad copy, and refining bids to maximise ROI for every pound of ad spend.
Google Ads works for almost any business with customers actively searching for its services. It is especially powerful for tradespeople, professional services, local businesses, e-commerce retailers, and B2B companies with clear, definable customer search intent. We recommend a minimum ad spend of £500/month alongside the management fee to generate enough data for effective optimisation. Many clients also run our SEO service in parallel to build organic rankings while paid ads deliver immediate results — and our Local SEO service for businesses targeting specific geographic areas.
We recommend a minimum of £500/month in ad spend to gather meaningful data and optimise effectively. This is separate from the £197/month management fee and is paid directly to your Google account — you retain full control and visibility over every penny of it.
Google Ads can generate leads within the first 24 to 48 hours of campaign launch. For longer-term growth that does not depend on ad spend, many clients pair Google Ads with our SEO service or Local SEO service to build sustainable organic visibility at the same time.
Absolutely. You retain full ownership and access to your Google Ads account at all times. We work within your account — so if you ever choose to move on, everything we have built is entirely yours to keep or hand to another provider.
Ready to start generating leads from Google? Contact us at info@zekomarketing.com or see how our Meta Ads service can work alongside Google Ads to cover both search intent and social demand generation.